A design system with a plan.
To inform product design refinements, packaging and user experience, we developed a design system to explore and define what the brand and product should look and sound like. Because this design system would need to live in the real world as much as digital, we designed several touch points to show how the elements translate fluidly from marketing materials to app and even apparel.
A first-of-its-kind app.
Through our consumer research and exploration of the design system, we found that the end user had a problem when using the device with a trainer. They could not vary their training without stopping the action and changing fundamental settings on the hardware. So we created an app that enables coaches and trainers to control the device remotely allowing for a more progressive and personalized training program.
Listening to the consumer.
I led the team through problem solving a common use-case of a coach who wants to keep their eyes on their players, but still wants to be able to control their Revs while eyeing the action. Large targets, sound, haptic feedback and more were a part of our exploration. To address additional consumer needs, we developed a product roadmap for features ranging from training videos to eyesight testing and controlling multiple Revs at once.
Cross functional product design.
Every detail matters, so it was important for us to ensure that the app and glasses pair together visually as well as they do technically. Tight collaboration with our industrial design team ensured a healthy balance between design system informing industrial design and vice versa.